Field notes

The rareseat

Marketing that ships, product judgment that holds, and a security education to match. I sit between the story and the system, and I can build either one.

Cat Allen walking beside her mare Unbridled Dixie, looking at her.
“What a horse does under compulsion he does blindly, and his performance is no more beautiful than would be that of a ballet-dancer taught by whip and goad.”XenophonThe Art of Horsemanship
Cat Allen and Unbridled Dixie nose to nose.
“People say a horse can’t cry; but they don’t know, because we cry inside.”Mark TwainA Horse’s Tale
Cat Allen smiling as Unbridled Dixie rests her muzzle in her hand.
“No hour of life is lost that is spent in the saddle.”Winston ChurchillMy Early Life

Stillness

Good judgment starts with staying calm in the room.

I am a product marketing leader and marketing engineer today, and a security leader in the making: my master’s in cybersecurity engineering finishes in Fall 2027. Psychology taught me the room, ten years of full-stack engineering taught me the keyboard, and hands-on AI is part of my daily work. Messaging only counts if a buyer can use it and the control behind it is real.

Human

Why they move

A Midwest psychology degree: trust, fear, status. It is still the class I use most, including on a control nobody will adopt.

Build

How it ships

A coding bootcamp, then a home lab, then battlecards, demo centers and presentation runtimes. The story is never a rumor about a feature.

Hold

What has to last

Years inside network, identity and secure-access security: rooms where every sentence has to survive a practitioner.

Timetable

Where itwas done

SpyCloudSenior Product Marketing ManagerIdentity threat protection

Federal and global government, alliance and channel programs. I led the battlecards and demo center and hosted the partner sessions.

EverfoxProduct Marketing ManagerGovernment and defense cybersecurity

Positioning for hardware-enforced secure access and transfer and for remote browser isolation, along with executive voice and tier-one analyst relations.

NetlifySenior Product Marketing ManagerWeb development platform

Nearly a million dollars in pipeline and nine webinars, across serverless edge, developer tooling and AI features. I also led a hackathon team that shipped an AI pair inside the CLI.

CloudflareSenior Product Marketing ManagerNetwork security and cloud

I repositioned Network DDoS and lifted funnel conversion two to five percent. I also wrote seven whitepapers and a quarterly report that readers actually opened.

ForcepointProduct Marketing ManagerEnterprise network security

The network security suite and the next-generation firewall with secure SD-WAN, with messaging a seller could deliver without flinching.

In progress

Cybersecurity engineering

A master’s, pursued while working and finishing in Fall 2027, covering hands-on AI, secure software and network security.

Ten years

Full-stack

Computer engineering in practice, from the first schema to the production deploy.

Behavioral science

Psychology

Studied at a Midwest university: why people trust, click and fail.

Resilience

An injury took me out of the ring, and I found the way back.

The other discipline

The womanin the arena

I have spent nearly thirty years in the saddle, riding, training and rehabbing horses for hunter/jumper arenas across the United States. I grew up in the Midwest, started in eventing, and spent years in equestrian sport media, interviewing Olympians and covering shows across the country. Selected profiles and features are at catallen.media (opens in a new tab).

A life-altering injury once took me out of the saddle. The way back was not a comeback story. It was volunteering at a hippotherapy program and rehabbing by being useful to someone else’s horse. Today I ride as an amateur again, and off the horse I train Muay Thai and kickboxing, because discipline carries from one arena to the next.

My mission in the hunter/jumper ring is to restore the popularity of the American Thoroughbred by showing the power of second chances.

The credit belongs to the woman in the arena: dust on her boots, a refusal behind her, still mounted.

Second chances

A horse can come back, and so can the people who believe in her.

Unbridled Dixie

The big bay marethat could

Unbridled Dixie, a dark bay Thoroughbred mare in a red halter, photographed in low light inside a white frame decorated with cherry blossom branches and a snaffle bit.
Unbridled DixieThe big bay mare that could

Some horses arrive when the stars align. Dixie came into my life as a scrawny three-year-old with only thirty days under saddle, and she met every requirement I had: big, bay and brave, never spooky.

She is also related to Man o’ War, the racehorse in the painting my grandmother Ruth left for me, and she is the spitting image of him. Her most famous ancestor is Unbridled, who won the 1990 Kentucky Derby and the Breeders’ Cup Classic.

The brief

Big bay brave

Three requirements, and a young mare who met all of them.

The painting

Ruth’s gift

My grandmother left me a portrait of Man o’ War. Dixie looks like she walked out of it.

The bloodline

Unbridled

Winner of the 1990 Kentucky Derby and the Breeders’ Cup Classic, and her most famous ancestor.

In 2024, on the Friday before our first horse show, Dixie went down with colic and needed emergency surgery. I had a split second to decide whether to fund it or to put her down. I chose to double down on my beautiful big bay mare. With the help of my family and my personal savings, I scraped together enough to save her life, then rehabbed her properly at one of the best facilities in the country.

Dixie turns eight in 2027, and we hope to see her make her hunter ring debut. She is the reason I believe in second chances, and the reason I want to see the American Thoroughbred celebrated in the arena again.

The big bay mare that could.